Simon-Kucher China Automotive OES Strategy Forum: Geared for Profitable Growth

2:00pm to 5:30pm

Four Seasons Hotel Shanghai, Jing'an Qu 200041 Shanghai Shi, China



Challenges abound in 2015. The passenger vehicle sales slipped to single digit growth in 2014. Several key players in the automotive industry were fined amid the anti-trust investigation and reduced part prices in response. The OEMs are eager to defend their market share while recouping the profit elsewhere than vehicle sales.

The forum aims to illustrate the art of balancing market share and profit through smart pricing. The afternoon program will

  • Introduce the overall pricing framework to support your strategic goals
  • Provide insights into best practices in price setting and negotiation with OEMs
  • Discuss the challenges in aftermarket and strategy for 2015

The forum will be in English and Chinese.