In our upcoming webinar, we dive into how to successfully transform your trade terms system. Away from transactional, sell-in focused set-ups towards sell-out focused partnership models.
Consumer Healthcare manufacturers are increasingly recognizing the limitations of the traditional sell-in mindset for their long-term marketing strategy, characterized by high stock pressure and a focus on order placement during sales visits. Instead, growing emphasis is on sell-out drivers such as visibility, trainings, and product recommendation. Partnership models are the model of choice to support the transition towards sell-out focused strategies.
Attend our webinar to discover partnership models and develop a detailed understanding of:
- Relevant background infos & reasons: What does it mean to implement a sell-out focused approach? Why are Consumer Healthcare manufacturers increasingly pivoting towards partnership models?
- The concept: What is a partnership model? Incl. concrete examples for illustration
- Key advantages & benefits of partnership models: Why are they preferred compared to traditional, transactional sell-in systems? How can partnership models drive sell-out?
- A quick guide: How to set up a partnership model, what factors to consider, etc.?
- Key success factors: How to get it right?
Webinar details:
Thursday, April 25, 2024
2:00 - 3:00 p.m. CEST
Join us for this webinar and dare to re-think conventional models. Discover how you can use partnership models to increase sales and ultimately achieve long-term, sustainable growth for your company.
This event is free-of-charge.
