Sarah Williams

Sarah Williams

  • CMO
  • London, UK

Über Sarah

As Interim Chief Marketing Officer at Simon-Kucher, Sarah leads the firm’s global brand, marketing, and communications strategy, ensuring every message and campaign reflects their vision to unlock better growth. Reporting to Conrad Heider, COO, she drives innovative and measurable initiatives that amplify the firm’s impact.
 
With over 20 years of brand and marketing leadership experience, Sarah has worked with some of the world’s most respected organizations, including Ernst & Young (EY), RBS, Coutts Private Bank, and Prudential. She is known for delivering transformative campaigns that elevate brands, inspire audiences, and achieve tangible results.
 
Previously, at EY, Sarah led the brand and external communications team for their financial services practice, earning awards for integrated campaigns and successfully repositioning the brand.
 
Sarah excels at building and leading high-performing teams, fostering a culture of creativity and collaboration. She specializes in crafting impactful strategies and campaigns that resonate deeply with clients and stakeholders alike, creating lasting market impact.
 
She holds a MA in Design in Communications from Central Saint Martins, University of Arts London.