ATMP
ATMPs – Prepare for Successful Access in a Changing Environment

In this article, we discuss the expected impact of current trends and healthcare system initiatives on advanced therapy medicinal products (ATMP) Pricing & Market Access and highlight the resulting opportunities and challenges for manufacturers.

| Blog | Healthcare & Life Sciences Pharma & Biotechnology Customer, Product & Market Strategy
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How to Tailor Portfolio Offerings to Appeal to European Customers

In our previous articles in this series, we discuss how carmakers from emerging markets can succeed in Europe, using the example of Chinese electric vehicle brands to highlight the importance of understanding the buyer’s decision-making process.

| Blog | Automotive Customer, Product & Market Strategy
Five strategic ways to build a sustainably successful team

As an entrepreneur, you want to build a stable and successful team to see your mission through.

| Press Release
How Banks Grow their Securities Business: Remove Barriers to Entry Now

Stock markets around the world are booming, and interest in securities among typically risk-averse customer groups has increased sharply in the past year.

| Blog | Financial Services Banking Customer, Product & Market Strategy
e-books publoishers
E-books: Publishers are Decreasing Prices in Spite of Consumers’ Willingness to Pay More

For a while now, e-books have stepped out of their niche.

| Blog | Media & Entertainment Pricing Strategy & Revenue Management
Guests Will Spend Twice as Much with Clean Restaurants

Restaurants might truly, at last, be approaching the beginning of the end of COVID-19.

| Press Release
Recent Study Reveals that Restaurants’ Sanitation Standards Now Influence Consumer Purchase Behavior More Than Price of Menu Items

Increase in use of digital channels fueled by the pandemic is expected to remain higher than pre-pandemic levels as website/app ordering becomes as common as drive-thru; Only 35 percent of orders expected to be consumed in a restaurant after the pandemic.

| Press Release
international
Celebrating International Women’s Day

The International Women’s Day 2021 theme is ‘Choose to Challenge’.

| People & Stories
digital
Digital Adoption Barriers after the Pandemic

COVID-19 has accelerated the transition to digital interactions.

| Blog | Financial Services Customer, Product & Market Strategy
Simon-Kucher & Partners Reaffirms its Commitment to Growth with the Appointment of its First Chief Marketing Officer

The global consulting firm today announced the appointment of Mark Cullen as CMO

| Press Release
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