wenbo li

About Wenbo

  • 合伙人
  • 中国上海

涉及行业及业务范围:科技媒体与通信、商业战略与定价咨询

李文博是西蒙顾和上海办公室的合伙人,目前负责西蒙顾和大中华区B2B、软件、互联网的咨询业务。​在加入上海办公室前,在纽约和多伦多办公室拥有超过6年的咨询经验​。

他专注于产品创新、定价策略设计、用户旅程优化、数字化转型等前沿话题,帮助客户优化商业战略,转变商业模式,为市场贡献创新解决方案,并实现显著利润增长。

在10余年的咨询生涯中,他为中国、北美和欧洲不同行业的50余家公司提供过咨询服务,公司类型覆盖初创公司及行业领先玩家等。利用全球项目经验,既能帮助客户加强当地市场力量,又可赋能公司扩展全球化业务。

李文博本科毕业于上海交通大学,并持有美国罗切斯特大学工程硕士学位。


Wenbo is a partner in Simon-Kucher’s Asia-Pacific division and is based in the Shanghai office. He leads the Technology, Media & Telecommunications (TMT) sector and B2B consulting projects in the Greater China area. Before joining the Shanghai office, he spent six years in Simon-Kucher’s New York and Toronto offices.

Wenbo specializes in product innovation, pricing strategy, customer engagement optimization, and advanced analytics. He has helped clients successfully optimize commercial strategies, transform business models, and bring new and innovative solutions to market for significant top-line growth.

Over his 10 years in consulting, he has served more than 50 companies across industries in China, North America, and Europe, from startups to industry leaders. Using his global project experience, he has advised clients on enhancing their local footprints and global expansion.

Wenbo holds an MScEng from the University of Rochester and a BSc in mechanical engineering from Shanghai Jiao Tong University. He is a frequent speaker and coach for executives on pricing and monetization topics.