What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

Trending Topics

Holiday Shopping Report 2024
2024 Global Telecommunications Study results
The Demand Revolution
Streaming Study 2024
Better Health
Unlocking potential with Revenue Growth Management
Sustainability 2024: Navigating consumer behavior
Better Market Access in Pharma
Better Biotech Growth
Generative AI
diagnostics
| Case Study

Developing a companion diagnostics strategy for new launches in China

Healthcare & Life Sciences Diagnostics
digital
| Case Study

Developing a monetization strategy for a digital therapeutics (DTx) product in China

Healthcare & Life Sciences Digital Health & Health IT
vaccine
| Case Study

Optimizing the access strategy for the launch of a novel vaccine

Healthcare & Life Sciences Pharma & Biotechnology
mRNA
| Case Study

Assessing commercial opportunities in China for herpes zoster mRNA vaccine

Healthcare & Life Sciences Pharma & Biotechnology
monetization
| Case Study

Optimizing a go-to-market and monetization strategy for a digital mental healthcare provider

Healthcare & Life Sciences Digital Health & Health IT
chatgpt
Apr 26, 2023 | Blog

Chat GPT and AI in healthcare: Just what the doctor ordered?

Healthcare & Life Sciences Consumer Healthcare
United States
luxury EV market
Apr 26, 2023 | Blog

Is luxury the road forward for electric vehicles?

Automotive
United States
sustainability in restaurants
Apr 25, 2023 | Blog

Sustainability in restaurants and the rise of the eco-conscious consumer

Consumer
digital adoption platforms
Apr 25, 2023 | Blog

Digital adoption platforms to boost your software ROI

Financial Services Banking
Australia
graph
Apr 24, 2023 | Blog

Holistic interest rate strategy for Australian Banks

Financial Services Banking
sustainability in consumer goods
Apr 21, 2023 | Blog

Consumers around the world expect sustainability: Will companies rise to the challenge?

Consumer
sales case
| Case Study

How to Drive D2C Growth

Consumer Fast-Moving Consumer Goods (FMCG)
b2b e-commerce
| Case Study

Digital growth through an effective B2B e-commerce strategy

Industrials Building Materials & Construction
tmt
Apr 20, 2023 | Perspective | Report

Nine proven actions for B2B tech companies

Technology, Media & Telecom Software, Internet & Technology
tmt
Apr 20, 2023 | Blog

Nine proven actions for B2B tech companies to prepare for an economic downturn

Technology, Media & Telecom Software, Internet & Technology
growth opportunity
Apr 20, 2023 | Blog

Understanding the growth opportunity presented by volatile times

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