What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

Trending Topics

Unlocking potential with Revenue Growth Management
Better Market Access in Pharma
Future-proofing investment revenue models
Healthcare IT Trends Report 2024
Commercializing B2B sustainability
Lending Excellence: Unlocking growth for retail banking
Generative AI
Better Health
cosmetic case study
| Case Study

Managing promotions in the highly competitive cosmetics market

Consumer Fast-Moving Consumer Goods (FMCG)
Patient affordability programs
May 02, 2024 | Blog

Patient affordability programs

Healthcare & Life Sciences Pharma & Biotechnology
United States
march of inflation header image
Apr 29, 2024 | Blog

Consumer Retail Businesses Shouldn’t Beat the Drum

Consumer Fast-Moving Consumer Goods (FMCG)
United States
ai blog header image
Apr 29, 2024 | Blog

Monetizing AI: 3 Keys to Success

Software, Internet & Technology
promotion strategy
Apr 26, 2024 | Blog

Perfect your promotion for revenue growth

Consumer Fast-Moving Consumer Goods (FMCG)
Flixmobility mockup
Apr 25, 2024 | Perspective | Whitepaper

Unlocking Better Growth opportunities for Flix

CDMO industry 2024 outlook
Apr 25, 2024 | Blog

CDMO state of pricing 2024

Healthcare & Life Sciences Healthcare B2B Suppliers
Growing shareholder value for industrial companies
Apr 25, 2024 | Blog

Growing shareholder value for industrial companies

Industrials
medicine
Apr 24, 2024 | Blog

US policy trends and implications for vaccines

Healthcare & Life Sciences Pharma & Biotechnology
Netherlands
manage_for_profit
Apr 24, 2024 | Perspective | Whitepaper

Manage for profit

Industrials Consumer
pharma
Apr 24, 2024 | Perspective | Whitepaper

The wild west of sales forecasting in pharmaceuticals

Healthcare & Life Sciences Pharma & Biotechnology
price quotation tool
| Case Study

Building a price quotation tool for a global CDMO

Healthcare & Life Sciences Healthcare B2B Suppliers
Nordics
Innovations for profitability
Apr 17, 2024 | Blog

Setting the right prices when the customers do not know them

Consumer
restaurant
| Case Study

Driving sustainable growth with targeted loyalty program and pricing strategy

E-commerce strategy
Apr 16, 2024 | Blog

E-commerce strategy for accelerating growth in CHC

Healthcare & Life Sciences Consumer Healthcare
Profitable promotion strategies
| Case Study

Promotion strategies for a leading cosmetic group

Consumer Fast-Moving Consumer Goods (FMCG)
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