Automation (stage 1) → Machine Learning (stage 2)
AI is automating routine tasks, but decision-making still relies on human input. Moving to Machine Learning means using AI to generate insights and assist decisions.
Machine Learning (stage 2) → Human-AI Hybrid (stage 3)
AI provides insights, but humans still act. The next step is enabling AI to execute within guardrails and build trust through collaboration.
Human-AI Hybrid (stage 3) → Generative AI (stage 4)
AI supports decisions, but not creation. Advancing means using AI to generate content, ideas, and solutions that drive commercial impact.
Generative AI (stage 4) → Agentic AI (stage 5)
AI creates content but needs oversight. Agentic AI acts independently, adapting in real time and driving decisions across the business.