Case Study

Establishing electromobility in industrial drivelines

OPPORTUNITY/ISSUE

Our client, a global industrial driveline manufacturer, sought to significantly expand its electromobility division.

Simon-Kucher was brought in to analyze the commercial aspects of this transformative venture.

Challenges included rethinking business models for servitization, overcoming production and group-level constraints, and navigating a complex customer and competitor landscape

Challenge
APPROACH/SOLUTION

We outlined different strategic plays for investment decisions and short-term strategy transformation.

And introduced tailored pricing acceleration initiatives for a more structured pricing approach.

An implementation roadmap and responsibility mapping were provided to ensure ownership and clear timelines throughout the journey.

OUTCOME/RESULT

By supporting our client’s strategic expansion into electric off-road equipment, we have made a significant impact.

By contributing to lower emissions, noise, and vibration levels, alongside better energy efficiency and reduced energy costs.

“Simon-Kucher provided valuable guidance in our transformation toward a streamlined organization and full pricing excellence. Their support enabled our shift from diesel engines to electrified solutions, underscoring our commitment to sustainability while enhancing operational efficiency.”

-- Client Statement

Impact

Optimizing your commercial strategy to drive revenue

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