What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

Trending Topics

Holiday Shopping Report 2024
2024 Global Telecommunications Study results
The Demand Revolution
Streaming Study 2024
Better Health
Unlocking potential with Revenue Growth Management
Sustainability 2024: Navigating consumer behavior
Better Market Access in Pharma
Better Biotech Growth
Generative AI
United States
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Jul 16, 2024 | Blog

Unlock the Full Potential of Your Insurance Agency

Insurance
sustainability
Jul 11, 2024 | Perspective | Brochure

Sustainability 2024: Navigating consumer behavior

telco
| Case Study

MyBase unlocks revenue growth for telco company

Telecommunications
media
| Case Study

How MyBase reduced churn for B2B media company

Media & Entertainment
energy
| Case Study

Driving better growth with our MyBase platform

Energy & Utilities
internet
| Case Study

MyBase transforms digital subscription retention

Software, Internet & Technology
Netherlands
B2B sales negotiations
Jul 09, 2024 | Blog

Mastering B2B sales negotiations

Industrials
GtN blog
Jul 08, 2024 | Blog

Gross-to-Net strategies for pharma growth

Healthcare & Life Sciences Pharma & Biotechnology
EU HTAR
Jul 08, 2024 | Blog

Are national payers ready for EU JCA?

Healthcare & Life Sciences Pharma & Biotechnology
Lead & opportunity management in medtech
Jul 04, 2024 | Blog

Lead & opportunity management in medtech

Healthcare & Life Sciences Medtech
travel trends
Jul 03, 2024 | Perspective | Report

Travel Trends 2024: What’s in store for the travel industry this summer?

Consumer Travel, Tourism & Leisure
Helping a global biotech leader monetize newly acquired cell line solutions
| Case Study

Helping a global bioprocessing solutions leader monetize novel cell line solutions

Healthcare & Life Sciences Healthcare B2B Suppliers
How tailored pricing and packaging for a health IT company helped boost revenue growth
| Case Study

How tailored pricing and packaging for a health IT company helped boost revenue growth

Healthcare & Life Sciences Digital Health & Health IT
Driving global DTx success with strategic commercial and market access support
| Case Study

Driving global DTx success with strategic commercial and market access support

Healthcare & Life Sciences Digital Health & Health IT
CGTAccess in Asia
Jun 26, 2024 | Blog

Cell and gene therapy access in Asia

Healthcare & Life Sciences Pharma & Biotechnology
Australia
Customer engagement and loyalty in Australian banking
Jun 26, 2024 | Blog

Customer engagement and loyalty in Australian banking

Financial Services Banking
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