Many Worlds, One Life: A Remarkable Journey from Farmhouse to the Global Stage

Product Design: Helping Customers to Navigate Choice

Europe has traditionally been difficult for international automotive manufacturers to gain significant market share.

Mona’s Story: Virtual Recruitment Success

Mona El Masri, Senior Recruiting Coordinator in Bonn, joined our company in the midst of the COVID-19 crisis and lockdown restrictions.

Digital Acquisition Demands Frictionless Onboarding

Bankers are frustrated with the return on digital sales investment as they are met with several key challenges in digital selling.

Celebrating a Milestone – Na Wei’s 10 Year Anniversary at Simon-Kucher

As we celebrate Women’s History Month throughout March, we are excited to recognize Na Wei’s 10 year anniversary with us!

How Telehealth Providers Can Crack the Monetization Code – Learnings from Asia

In this article, we provide an overview of the telehealth landscape in Asia, focusing on China, India, Singapore, and Indonesia (ASIA-4), and discuss steps that telehealth providers can take to fully capture their monetization potential.

ATMPs – Prepare for Successful Access in a Changing Environment

In this article, we discuss the expected impact of current trends and healthcare system initiatives on advanced therapy medicinal products (ATMP) Pricing & Market Access and highlight the resulting opportunities and challenges for manufacturers.

How to Tailor Portfolio Offerings to Appeal to European Customers

In our previous articles in this series, we discuss how carmakers from emerging markets can succeed in Europe, using the example of Chinese electric vehicle brands to highlight the importance of understanding the buyer’s decision-making process.