What we think

Read our latest insights, ideas, and perspectives. A cross-section of our latest thinking across industries and capabilities can be found here.

Trending Topics

Holiday Shopping Report 2024
2024 Global Telecommunications Study results
The Demand Revolution
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Better Health
Unlocking potential with Revenue Growth Management
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Better Market Access in Pharma
Better Biotech Growth
Generative AI
Digital marketing
Oct 15, 2024 | Blog

Digital marketing in B2B: Initiate with impact

Nordics
A general image symbolizing the concept of psychological pricing, focusing on pricing strategies and their influence on consumer perception and purchasing decisions
Oct 14, 2024 | Blog

Psychological pricing for consumer brands

Consumer
China
NRDL Outlook China
Oct 08, 2024 | Blog

NRDL China: 2024 outlook

Healthcare & Life Sciences Pharma & Biotechnology
China
image1
Oct 04, 2024 | Blog

Strategies for declining luxury consumption in China

Luxury Goods
Lessons from the 2024 Value Creation Study; Image of abstract blocks of blue and pink
Sep 26, 2024 | Blog

Lessons from the 2024 Value Creation Study

Industrials
Netherlands
Go-to-Market strategy
Sep 25, 2024 | Blog

Go-to-Market: Maximizing growth through channel optimization

Consumer Fast-Moving Consumer Goods (FMCG)
Image of metal barriers curving upwards as a metaphor for sales incentive plans
Sep 25, 2024 | Blog

Sales incentive plans in volatile markets

Industrials
United Kingdom
wealth management
Sep 20, 2024 | Multimedia

Adapting wealth management pricing post-Consumer Duty

Financial Services Wealth & Asset Management
Saudi Arabia
P&Rbrief KSA
Sep 20, 2024 | Blog

P&R brief Saudi Arabia: The impact of new SFDA guidelines on P&MA

Healthcare & Life Sciences Pharma & Biotechnology
Hybrid model
Sep 19, 2024 | Blog

Hybrid model - The future of advice

Financial Services
France
A new framework agreement for medical devices in France
Sep 18, 2024 | Blog

A new framework agreement for medical devices in France

Healthcare & Life Sciences Medtech
whitepaper thumb
Sep 17, 2024 | Perspective | Whitepaper

Seven secret ingredients for successfully launching and commercializing a biopharma’s first drug in Europe

Healthcare & Life Sciences Pharma & Biotechnology
United Kingdom
Two key acquisition
Sep 12, 2024 | Blog

Acquisition levers for consumer publishers

Technology, Media & Telecom Media & Entertainment
United States
image
Sep 12, 2024 | Blog

How can early-stage core-system providers achieve profitable growth amid market shifts?

Insurance
Netherlands
Customer_Success
Sep 12, 2024 | Blog

Building top-tier customer success teams

Technology, Media & Telecom
car driving forrest hwy
Sep 04, 2024 | Blog

Advanced analytics and data-driven pricing in automotive

Automotive
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