世界在不断变化,消费者需求也千变万化;树立可持续发展的商业理念势在必行。
上个世纪,我们经历了科技革命,整个社会掌握了先进的技术;本世纪,转而投向可持续发展的商业理念势在必行。可持续发展的商业理念对整个经济社会意味着什么?如果没有向可持续发展转变的具体规划路径,商业实体将在转型中举步维艰。向可持续商业转变的目的,企业能获得更多的市场机会,带来远期盈利和长远发展。
无论目前您的企业发展到哪一阶段,我们都能帮助您识别到客户的关注点,您为可持续发展所做的每一步他们都能感受到。
Sustainability 2024: Navigating consumer behavior
Sustainability is no longer just a ‘trend’ – it’s a standard consideration influencing consumer behavior. Our global 2024 study confirms this, with 71% of consumers viewing sustainability as equally crucial as last year. This growing interest in sustainability, the willingness to pay for green alternatives, and the proactive approach to verifying businesses’ claims indicate an urgent need for businesses to understand changing consumer sustainability perceptions.
我们的想法
为什么可持续发展如此重要?
毫无疑问,企业必须将可持续发展理念列入进入市场应需考虑到的重要一环——否则,则有被市场抛弃的风险。想要在市场份额中占有一席之地,不仅仅只考虑生产新产品或者提供新服务。现在消费者更加关注在消费时对商品或者服务的理念、价值观和传达的信息的认同感。无论您的企业是否处于可持续性尚未起步还是已经起步的阶段,可以和我们一起,迈向下一步!
网络研讨会
探索在可持续话
题不断深入中,
消费品领域的前景如何?
Insights from B2B sustainability leaders in the Industrials sector
Discover how the Industrials sector is investing in sustainable practices, embedding net zero goals into business operations. We interviewed over 700 C-suite and senior management professionals in Europe and North America to examine the progress towards sustainable growth and their climate change risk mitigation strategies.
案例研究
最新洞见
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Driving positive impact and growth for both business and the planet.
Businesses today face the dual pressures of meeting customer needs and regulatory demands while pursuing sustainability. We provide the expert knowledge necessary to navigate these challenges, offering commercially viable solutions that support sustainability goals and net-zero targets.
Our approach involves collecting insights from various stakeholders to deeply understand needs and pain points. We align offerings with demands and regulations. We bridge the gap between commercialization and sustainable practices, unlocking opportunities for sustained growth and profit
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